Simonett is an American ready-to-wear and accessories label founded by designer Simonett Pereira. The brand’s creative director had previously launched Style Mafia which Pereira rebranded, renaming it Simonett in January last year.
“I feel like in the beginning, I was more extravagant and now I want to make a statement in subtle ways. It’s a little more mature without losing the spirit of enjoying what you wear and having fun with it.”
says Pereira.
Sophisticated sheer fabrics, playful silhouettes, and soft color palettes make Simonett the affordable luxury brand designed for the contemporary lifestyle. This fashion label that caters to the stylish and independent woman already appears across Instagram feeds on all your favorite influencers.
Simonett also strives to be a sustainable label. The clothes are manufactured with high standards and ethical conditions in several factories in Asia. The brand has a limited production of 100 of every item to avoid waste, and they also recycle the clothes their clients do no longer want.
Elegant yet cool, classic but with a twist Simonett is definitely a label to keep an eye on.
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